Getting started

Announced events

Announce an event before you have a date or venue, collect early interest, then publish and notify everyone who signed up.

Announcing an event lists it publicly before you have a confirmed date, venue, or tickets. Visitors see a name, a description, and a rough timeframe, and can leave their email to be notified. It's built for the gap between deciding to run an event and having the details locked, so you can start collecting interest instead of waiting to publish.

Announcing at creation

Choose Announce it in the Publishing section of the New event form. Two extra fields appear:

  • When, roughly?: free text, up to 60 characters, shown to visitors exactly as you type it (for example, "May 2027"). Leave it blank and visitors see "Coming soon".
  • Sort it around: private, nobody sees it. It only decides where the event sits in your own event lists until real dates are set.

An event doesn't have to be announced at creation. A draft event can move to announced later from Settings, in the General section.

Collecting early interest

Once an event is announced, its public page swaps the registration form for a simple one: an email field and a note that you'll follow up once things are set.

Every signup appears in the event's Early interest tab, with running totals for how many signed up and how many are still eligible to be notified (someone who unsubscribes stays on the list but is excluded from that count). Export the full list as a CSV from the same tab.

Publishing and notifying

When your date, venue, and tickets are ready, use the Publish & notify button at the top of the event page. It moves the event to published and queues a notification to everyone who signed up and hasn't unsubscribed. Mercleo sends it as a digest a short while after, not the instant you click: publishing several events back to back sends each person one email, not one per event.

An announced event can't be published from the Status card in Settings. That option is disabled there on purpose, so an early interest signup can never get silently skipped by a status flip.

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